In the first of a two-part series, RACER is taking an intensive look into how IMSA and IndyCar grew their series through digital platforms in 2024. IndyCar’s will follow in January.Television remains a vital tool for every racing series in their efforts to increase audience size and reach, but it’s...

When Racer Media & Marketing, Inc. acquired Vintage Motorsport magazine and VintageMotorsport.com a year ago, the strategy was to give the venerable brand a visual refresh while maintaining its well-earned editorial reputation, expand its digital footprint and build a means to offer commercial partners a way to connect the Vintage...